The coronation on June 2nd 1953 symbolised the transference of regal power from King George VI to Princess Elizabeth II. As the first coronation to be televised, it was watched by 27 million people in the UK and millions more around the world. As changeovers go, this isn’t exemplary – the Queen had acceded…
DetailsIt’s over! In this week’s finale we saw Harpreet get hired as Lord Sugar’s business partner, after a head-to-head between her dessert business ‘Oh So Yum’ and Kathryn’s online pyjama shop ‘Pyjamily’. The two finalists were tasked with developing a brand and ‘hero product’ for their businesses, along with a digital billboard and a TV…
DetailsIn the penultimate episode of the series we saw the final four candidates go head to head with Lord Sugar’s “most trusted advisors” for one-to-one interviews. These featured a deep dive into each of the business plans and CVs, with many an omission, overestimation, white lie and out-and-out lie pointed out. Claude Littner was back,…
DetailsWeek ten (ten!) saw the candidates tasked with creating a healthy new baby food, with branded packaging and a unique recipe, to pitch to two major retailers. The teams were mixed up, with Aaron heading up team Diverse and Harpreet leading Infinity. Harpreet reprieved her Gordon Ramsay role by knocking up a tasty salmon and…
DetailsThe challenge set this week required the candidates to produce and host a “selling hour” on a TV shopping channel. Infinity was the winning team, managed by Brittany, who professed that it was her childhood dream to sell on TV. Akshay, who’d previously boasted that the “could sell a lion a cage”, managed team Diverse.…
DetailsThis week the candidates were tasked with hosting a racing themed corporate away-day. Infinity was led by Harpreet who outlined her credentials at length. Indeed in this episode she outlined a lot of things at length, particularly in the kitchen, where she was likened to “Gordon Ramsey on speed”. Diverse was led by Stephanie who…
DetailsA cracking episode. The candidates were tasked with designing a brand of driverless vehicle (aka a Pod), hosting a launch event and pitching their pod to potential clients. Infinity was led by Akeem and Sophie led team Diverse. We saw many more illustrations of Akeem’s indecisiveness, several shots of Aaron’s worried face and further evidence…
DetailsIn episode six the candidates enjoyed a trip to Wales to set up and run a bespoke guided tour. We learned that Wales has more sheep than people, witnessed some very enthusiastic cheese tasting, and got to see the actual zip wire enjoyed by famous celebrity Shane Richie! Bendigedig! (Welsh for wonderful). The teams were…
DetailsThis week we saw the teams compete to design a new video game concept to pitch to industry professionals. Team Infinity developed a game that featured “a strong female lead” escaping from prison, and Team Diverse attempted to create a game with a serious message about climate change. Brittany took on the role of Project…
DetailsThis was an exciting episode featuring the sourcing of raw materials (“the catch of the day”), the development of a product (arancini balls anyone?) and sales negotiations. We also got to see some of our favourite candidates wearing hairnets and learned how to gut a fish. The teams were headed up by Alex, who led…
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